JUNE 5 - 7, 2018 | FAIRMONT MIRAMAR HOTEL, SANTA MONICA, CA
Marriott Marquis | Washington, DC | Sunday, January 28 – Wednesday, January 31, 2018

Session

You are not currently viewing the most recent Realscreen West. Go to Realscreen West 2021.


Tuesday, June 4
11:15am - 12:15pm
Wedgewood Ballroom

Trendwatch: Interactive Unscripted

Tuesday, June 4
11:15am - 12:15pm
Wedgewood Ballroom

Trendwatch: Interactive Unscripted

Unscripted programming has led the charge in bringing the audience into the action, since the days of American Idol's call-in voting. Now, broadcasters and SVOD services are experimenting with interactivity in earnest, ranging from "choose your own adventure"-style content to social media-driven game play. Has tech finally caught up to creative ambition in order to bring us truly interactively unscripted? Hear from producers embracing the interactivity challenge, and learn first hand about the risks and rewards of this brave new world.


Moderating:


Melissa Grego

CEO

Hollywood Radio & Television Society (HRTS)

divider


Featuring:


Jack Burgess

EVP, Development & Current

Studio Lambert USA

divider

David Eilenberg

Chief Creative Officer

ITV America

divider

Allison Grodner

Founder & Executive Producer

Fly on the Wall Entertainment

divider

Alon Shtruzman

CEO

Keshet Studios

divider

Event Menu

Brand Menu