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Wednesday, June 5
12:00pm - 1:00pm
Ocean
Connecting With the U.S. Hispanic Audience
Wednesday, June 5
12:00pm - 1:00pm
Ocean
Connecting With the U.S. Hispanic Audience
The exploding U.S. Hispanic market is hungry for entertaining programming that connects with it, and with more networks, including both established and new players, calling for original content for that audience, opportunities for non-fiction producers to create that content are increasing. This panel will examine the current state of, and immediate future for, non-fiction and factual entertainment programming geared to the Hispanic audience, revealing what’s been working and the strategies networks and producers are employing to tap into this important, evolving market.