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Tuesday, June 2
11:15am - 12:15pm
Ocean I&II
Between the Screens
Tuesday, June 2
11:15am - 12:15pm
Ocean I&II
Between the Screens
While many stories in the trades deal out dire predictions for cable TV in the years ahead, thanks to the rise of cord-cutting and “Generation D”, traditional media giants are staking their claim in the online video game by making major investments in digital content companies, and digital media creators are taking some of their bigger properties and talent to television. What lessons can each side learn from the other when bridging the gap between screens, and how can everyone play together in the ever-expanding content universe?
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